People and Places and How We Use Spaces

Episode 15 - Building a Booming Business with Primp CEO, Wesley Uthus

January 17, 2023 Lisa Christianson
People and Places and How We Use Spaces
Episode 15 - Building a Booming Business with Primp CEO, Wesley Uthus
Show Notes

During tough economic times, some of the best ideas are born.

Wesley Uthus was waiting tables fresh out of college during the 2008 recession when she and a friend spontaneously came up with the idea of an affordable, but unique place to shop for ladies' clothes.

With a dream and just $16k in their pockets, they took a leap of faith and flew - opening Primp, a cheap, chic, boutique where everything is $100 or less.

With wild success from the very beginning, Primp expanded in the Twin Cities and eventually crossed state lines to South Dakota.

Find out how the Founder and CEO of Primp, Wesley Uthus' beginnings in the retail industry taught her several skills and traits she uses today, how she survives the ups and downs of a growing business, and how exactly the name Primp was chosen.

Listen to this episode with a glass of champagne -  in true Primp-style!

Website: PRIMP boutique
Instagram: @primpboutique